Work / Guitar.co.uk

From Magento 1 to Magento 2 and Hyvä.

Merchant City Music has sold guitars, amps and effects in Glasgow since 1992, from its showroom and online at Guitar.co.uk. INDEZ moved the store off Magento 1 and onto Magento 2 with Hyvä in one project, with a new checkout and Amazon, eBay and Reverb connected, and took it live on 22 July 2026.

Magento 2
Hyvä Commerce
Hyvä Checkout
Amazon, eBay & Reverb
The new Guitar.co.uk on Magento 2 and Hyvä, shown on desktop, laptop, tablet and phone
23 weeks
from the start of the build to launch, 16 February to 22 July 2026
1 project
Magento 1 straight to Magento 2 and Hyvä, with no in-between rebuild
3
marketplaces connected: Amazon, eBay and Reverb
The brief

Move Guitar.co.uk off Magento 1, which stopped getting security updates in 2020, onto Magento 2 with a Hyvä front end. Bring every product, customer and order across, replace the checkout, and keep Amazon, eBay and Reverb selling from the same stock.

1
Magento 2 & Hyvä
2
Marketplaces
3
Search
4
Testing & launch
1 · MAGENTO 2 & HYVÄ

Magento 1 to Hyvä, in one move.

Rather than move to Magento 2 first and redesign later, we went straight from Magento 1 to Magento 2 on Hyvä. Drag the slider to compare the old site with the new one.

Before · Magento 1After · Hyvä

Magento 2 with Hyvä

Magento Open Source 2.4.7 with the Hyvä theme and Hyvä Commerce, so pages use Alpine.js and Tailwind CSS instead of Magento's heavy default front end.

Hyvä Checkout

A one-page Hyvä Checkout with Loqate address lookup. Card, PayPal, Klarna, Pay by Bank and Apple Pay through Mollie, plus Amazon Pay.

Everything moved across

Products, attributes, customers and orders came over from Magento 1, with old URLs redirected to their new pages.

Editable without a developer

Banners, landing pages and the homepage are built in the Hyvä CMS editor, so the team can change them without a developer.

2 · MARKETPLACES

One store, three marketplaces.

Guitar.co.uk sells on Amazon, eBay and Reverb, the marketplace for musicians. All three run from the Magento 2 stock, so a guitar sold in one place comes off sale everywhere.

Amazon and eBay

Listings, stock and orders for both marketplaces through M2E Pro, from the same catalogue.

Reverb

Three Reverb accounts through CedCommerce, with an INDEZ module for category mapping and a "Sync to Reverb" flag on each product.

Stock in one place

Orders from every marketplace come into Magento, and stock updates go back out, so the shop floor, the website and the marketplaces agree.

Supplier stock on the site

Products held by suppliers show as "In Stock – Online" with next-working-day delivery, so customers see what can ship, not just what is on the shelf.

3 · SEARCH

Search for “fender”, get Fender guitars.

Musicians search by brand and model. After launch we rebuilt how results are ranked: relevance first, then in stock, bestsellers and new arrivals, with nickname matching so “tele” finds Telecasters.

Guitars in the top 8 results

8 October13 October

Live header search on guitar.co.uk, before (08/10/2026 15:27) and after (13/10/2026 13:55) the search ranking update.

“fender tele”
41

matching products, up from 6, once nicknames are matched inside longer searches.

A better search box

Typing opens a grouped dropdown: suggested searches, brands, categories, pages and product cards with price, was price and a SAVE badge. On phones and tablets too.

Search results get the same filters as category pages, with a Filter By drawer on phones.

4 · TESTING & LAUNCH

Tested, signed off, then launched.

Merchant City Music tested every page on a staging copy of the new store and signed it off before we took it live on 22 July 2026.

User acceptance testing

Every page, payment method and marketplace link was tested on a staging copy of the store, and every test was marked as passed before sign-off.

A planned launch morning

A scheduled switch-over with ads paused during the deploy, then the INDEZ team on hand all day to check orders and marketplaces.

16 February 2026

Build starts on Magento 2 with Hyvä.

July 2026

Every user acceptance test marked as passed and the staging site signed off.

22 July 2026

The new Guitar.co.uk goes live on Magento 2 and Hyvä.

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