Premier Welding Ltd is a leading supplier of welding equipment and accessories. INDEZ was commissioned to create a new visual identity along with a new Magento Ecommerce website for the company.
In addition to providing award winning websites, we also provide re-branding services from identifying a new corporate identity, evolving your visual identity to logo design and packaging.
We operate a procedural step-by-step process designed to walk the client through the process of Naming, Visual Identity and Branding Guidelines.
Each and every aspect of branding stages are researched, considered, defined and finally agreed through a serial set of activities and tasks.
The Premier Welding website was built on top of Magento 1.9.x (OpenMage 20.x) and the INDEZ UX Responsive Engine which is our proprietary responsive engine optimised for maximum device compliance, page load times, user experience and high conversion rates.
To assist with the business integration the website was further enhanced by integrating PCI compliant payments gateways via Braintree and PayPal.
With the help of marketing automation, the website integrates seamlessly with eBay and also uses a sophisticated Product Export extension to generate daily international feeds for: Google Shopping Full Product Feeds, Google Shopping Supplemental Feeds, Facebook Catalog fees and Affiliate Feeds.
Below are some details on the project along with Year on Year (YoY) Ecommerce growth since launch. In addition to Ecommerce sales the Magento website has allowed Premier Welding to win new B2B & offline sales which are not reported in the figures.
weeks to complete the website build
hours spent on branding & website build
launch date of website
average growth (YoY)since launch